How to run multiple brands from one link-in-bio account
Most link-in-bio tools are built around one account holding one page, so running several brands means either opening a separate account for each, or putting every brand on one page and separating them with headings. The first gives each brand its own address and its own numbers but multiplies the logins and the bills; the second keeps one login but makes every visitor scroll past brands they did not come for. A third option — a tool where one account holds many pages — avoids both, and is worth looking for the moment you are maintaining more than two.
Why one account means one page
The category grew out of a single use: a creator with one Instagram profile and more than one link to share. Everything followed from that — the account is the page, the username is the address, and the analytics are the page’s. It is a good design for the person it was designed for.
It stops fitting the moment the answer to “whose page is this?” is more than one name. A photographer with a studio brand and a print shop, a founder with two products, an agency with eleven clients: each of those is several audiences, several addresses, and several sets of numbers that must not be added together.
The three workarounds, and what each costs
A separate account per brand. Each brand gets a clean address and its own analytics — which is correct — but you now hold several logins, several subscriptions, and no way to see across them. The bill grows linearly with the number of brands, which is the wrong shape: your second brand is not twice the work of your first.
One page, sections for each brand. One login, one bill, and one address to share. The cost lands on the visitor: somebody arriving for one brand reads past the others, and your click-through rate falls because most of what is on the page is irrelevant to most of the people looking at it. Your analytics also merge — you can see that the page did well without being able to say which brand did.
One account, many pages. Each brand keeps its own address, design and numbers, and you keep one login and one bill. This is the shape to look for; the thing to check is whether the pricing is per account or per page, because a tool that charges per page has rebuilt the first workaround with extra steps.
What to check before you move
Does the address survive a rename? Brands get renamed. If changing a brand’s name changes its public address, every printed card, every bio link and every QR code pointing at the old one stops working. A tool that keeps the old address redirecting is a tool that lets you rename things.
Are the numbers separate? Per-brand page views and clicks, not a workspace total split by nothing. If a tool cannot tell you which brand grew this month, it cannot answer the question you are paying it to answer.
Does it tell you when a link breaks? Every link-in-bio page is a list of other people’s URLs, and other people move things. A page quietly pointing at four dead destinations looks fine from the outside.
Is the pricing per account or per brand? This is the whole economic question. Per-brand pricing means your costs scale with the thing you were trying to consolidate.
How Linksembly does it
One account holds every brand. Each brand has its own public address, its own design, its own links and its own analytics — and the plan is priced per account, not per brand, so the second brand costs nothing extra until you reach the plan’s limit.
Renaming is safe: a brand’s old address keeps redirecting to its new one, so anything already printed or shared still works. Links are checked on a schedule and the ones that stopped answering are listed with the code the check received.
If you run one brand, none of this is worth switching for. The advantage here is entirely about the second, fifth and thirtieth brand; for a single page the free tiers elsewhere are hard to beat and we would rather say so than have you find out.
Questions
- Can I use one account for several clients, not just my own brands?
- Yes — a brand is a page, and nothing about it assumes you own the business it belongs to. The thing to plan is the handover: decide before you start whether the client will eventually need the page moved to their own account, because that decision is much cheaper made early.
- Does each brand get its own address?
- Yes, one address per brand at linksembly.cloud/<name>. Renaming a brand keeps the old address redirecting, so anything already shared or printed keeps working.
- What happens to my analytics if I merge several accounts into one?
- History does not transfer between tools — it belongs to whoever recorded it. Anything you want to keep should be exported before you move, and the new numbers start from the day you switch.
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